The Top Level • Conference • London • 13 February 2012

Top Level conference in London on the risks and opportunities of the new gTLDs for global brands is moved to 13 February.

The Top Level is a conference catering to anyone who considers a new generic Top Level Domain (gTLD). The conference will present keynotes from industry leading experts, including speakers from ICANN, Burson-Marsteller, DLA Piper and  CloudNames.

If you value branding, you will appreciate the value of .brand and other aspects of the new generic Top Level Domains (gTLD). Through the speaker sessions you will get valuable insight into all aspects of the new generic Top Level Domains – the opportunities, the implications and the process involved.

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• The Top Level • Conference • London • 13 February 2012

  Burson-Marsteller HQ , London·February 13, 2012

  Register now to ensure you get a place at The Top Level conference. We're defining the business of tomorrow.

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• Conference program

   

  • February 13, 2012
    • 12:00 - 12:45Drinks, canapés and networking
    • 12:45 - 13:00Welcome and introduction
    • 13:00 - 13:30Keynote: Are you ready?
    • 13:30 - 14:00TLDs: A new era of branding
    • 14:00 - 14:30Coffee break
    • 14:30 - 15:00An insight into the legal aspects of the new TLD opportunity
    • 15:00 - 15:30Applying for a TLD: A step-by-step approach
    • 15:30 - 16:00TBC: Why we are applying
    • 16:00 - 17:00Expert panel
    • 17:00 - 19:00Wine reception

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• Conference Speakers

   

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    Kurt Pritz Senior VP, Stakeholder RelationsICANN

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    Olof Nordling Director, Services Relations and Branch Manager, Brussels OfficeICANN

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    Ben Maynard Technology Practice ChairBurson-Marsteller UK

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    John Wilks SolicitorDLA Piper

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    Rolf Larsen CEOCloudNames

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• Conference sponsors

   

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    Burson-Marsteller Burson-Marsteller is a leading global public relations and communications firm.

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    DLA Piper DLA Piper is the world’s largest law firm in terms of both employees and turnover, having grown through acquisition.

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    CloudNames CloudNames provides a turnkey solution for brand owners who wish to own a top-level domain (TLD).

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